Insane.
That's the only way to describe the staggering spike in traffic yesterday. A Sunday, Christmas Eve day no less, and Surprise Central was buzzing like Santa's sweatshop. All this due to to a minor mention from the Maestro of all Marketing bloggers, Seth Godin. Talk about a pleasant Surprise, willya?
So to Seth, I say "Thanks for the Christmas present." (Almost as good as the signed, leather-bound, gilt-edged collection of your work that I was hoping for.)
And to those who have come here for the first time because of the glad tidings of Godin, a very special welcome...
...and the promise to enlighten, inform, entertain and, of course, Surprise.