This one sent from friend and co-conspirator Mitch Joel, who bemoans "I think I find it easier to find content for your Blog than for mine." (No prob, Mitch; we can always use more help here at the woefully underfunded Surprise Central.)
It's a brilliant video/ad that works its Surprise on so many levels--comedic, persuasive, educative--that it requires multiple views. Set your sails and head over here to watch it.
I don't know what the question is, but the answer my friend...