Yankee Doodlebook Dandy

One of the major mantras espoused ad nauseam here at Surprise Central is that

One Surprise is not enough;
to be truly effective,
Surprise must exist as a continuum.

That said, and said, and said, and--well, you get my point--here's an example of what I mean...and how Surprise can be applied to something as common and everyday as a picture holder.

I present, to your right, Umbra's "Doodlebook Frame," the newest something special from the affordable design company. 

Conceived and designed by Ran Lerner, which features 80 differently-colored pages allowing for a new image and spirit every day for about three months...if you do indeed possess such abundant creativity.  

The possibilities are endless, but the product itself apparently isn't; a look-see throughout the 'net yesterday brought up a constant flow of "Out Of Stock" and "Sold Out" messages...even on Umbra's site itself; a situation that speaks volumes of the economic value of something with a little Pow! in it.